{"id":2920,"date":"2023-04-27T12:42:21","date_gmt":"2023-04-27T10:42:21","guid":{"rendered":"https:\/\/influencom.cz\/fallstudien\/losteria-prag\/"},"modified":"2025-01-13T09:26:51","modified_gmt":"2025-01-13T08:26:51","slug":"losteria-prag","status":"publish","type":"page","link":"https:\/\/influencom.cz\/de\/fallstudien\/losteria-prag\/","title":{"rendered":"L&#8217;Osteria Prag"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2920\" class=\"elementor elementor-2920 elementor-1266\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4cb47cb9 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"4cb47cb9\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-53537a95\" data-id=\"53537a95\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-188b763a elementor-widget elementor-widget-heading\" data-id=\"188b763a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">L'Osteria Tschechische Republik<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e1dc6d0 elementor-widget elementor-widget-text-editor\" data-id=\"1e1dc6d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Wie wir einem Prager Restaurant nach der ersten Welle der Pandemie mit Influencer Marketing wieder auf die Beine geholfen haben.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-b71e463 e-flex e-con-boxed e-con e-parent\" data-id=\"b71e463\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2030af91 elementor-widget elementor-widget-heading\" data-id=\"2030af91\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Zusammenarbeit in Zahlen<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3d4de76f e-flex e-con-boxed e-con e-child\" data-id=\"3d4de76f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7a27671d elementor-widget__width-initial elementor-widget elementor-widget-counter\" data-id=\"7a27671d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Beitr\u00e4ge von Influencern auf Instagram ansehen<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"10000000\" data-from-value=\"0\" data-delimiter=\" \">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\"> +<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-541c1bbd elementor-widget__width-initial elementor-widget elementor-widget-counter\" data-id=\"541c1bbd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">neue Follower auf Instagram<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"8000\" data-from-value=\"0\" data-delimiter=\" \">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\"> +<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72914e81 elementor-widget__width-initial elementor-widget elementor-widget-counter\" data-id=\"72914e81\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Influencer besuchten L'Osteria<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"120\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\"> +<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-666fba7 e-flex e-con-boxed e-con e-parent\" data-id=\"666fba7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e59efaf e-con-full e-flex e-con e-child\" data-id=\"e59efaf\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4ed16bea elementor-widget elementor-widget-image\" data-id=\"4ed16bea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"300\" src=\"https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/losteria.png\" class=\"attachment-large size-large wp-image-1269\" alt=\"\" srcset=\"https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/losteria.png 800w, https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/losteria-300x113.png 300w, https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/losteria-768x288.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6784d0bd e-con-full e-flex e-con e-child\" data-id=\"6784d0bd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-12fd4ab5 elementor-widget elementor-widget-heading\" data-id=\"12fd4ab5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00dcber den Kunden<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-458ebb6f elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"458ebb6f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-533a6499 elementor-widget elementor-widget-text-editor\" data-id=\"533a6499\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Das italienische Restaurant, das im DRN-Geb\u00e4ude an der N\u00e1rodn\u00ed t\u0159\u00edda untergebracht ist, k\u00e4mpfte im Fr\u00fchjahr 2020 wie die meisten Unternehmen ums \u00dcberleben.<\/p>\n<p>Nach dem ersten Lockdown bestand unsere Aufgabe darin, das Restaurant sichtbarer zu machen und die Verluste so weit wie m\u00f6glich auszugleichen.<\/p>\n<p>Aufgrund dieser Situation suchte der Kunde nach einer kosteng\u00fcnstigen M\u00f6glichkeit, die Sichtbarkeit seines Restaurants zu erh\u00f6hen und neue Kunden zu gewinnen. Also mussten wir uns eine kreative L\u00f6sung einfallen lassen. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4629e57b e-flex e-con-boxed e-con e-parent\" data-id=\"4629e57b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-65b55504 e-con-full e-flex e-con e-child\" data-id=\"65b55504\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-52b4094f elementor-widget elementor-widget-image\" data-id=\"52b4094f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"178\" height=\"198\" src=\"https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/Vrstva_1.png\" class=\"attachment-large size-large wp-image-1246\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ab6f2c8 elementor-widget elementor-widget-heading\" data-id=\"4ab6f2c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Herausforderungen<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7ed83877 e-con-full e-flex e-con e-child\" data-id=\"7ed83877\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1990f3bc elementor-widget elementor-widget-text-editor\" data-id=\"1990f3bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>1.&nbsp;das Restaurant nach der ersten Welle der Pandemie wieder auf die Beine zu bringen<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-125a376b e-con-full e-flex e-con e-child\" data-id=\"125a376b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f96f7cb elementor-widget elementor-widget-text-editor\" data-id=\"f96f7cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>2. Machen Sie das Restaurant f\u00fcr ein minimales Budget sichtbar, aber mit der M\u00f6glichkeit, unbegrenzt Restaurantgutscheine anzubieten.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5dfd86fb e-flex e-con-boxed e-con e-parent\" data-id=\"5dfd86fb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62d89a06 elementor-widget elementor-widget-heading\" data-id=\"62d89a06\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">L\u00f6sung<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26524a98 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"26524a98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29aa0828 elementor-widget elementor-widget-text-editor\" data-id=\"29aa0828\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Wir definierten den besten Weg, um vor allem \u00fcber <b>Influencer<\/b> zu kommunizieren. Wir unterst\u00fctzten die Ergebnisse der Zusammenarbeit mit gezielter Werbung bei den Followern der Influencer, mit denen wir zusammenarbeiteten. <\/p>\n<p>Im ersten Monat gelang es uns, mit <b>18 Influencern<\/b> zu tauschen, die \u00fcber <b>80 Beitr\u00e4ge und Geschichten<\/b> teilten, was zu einer Reichweite von Hunderttausenden f\u00fchrte.<\/p>\n<p>Wir haben diese Kooperationen dann genutzt, um mit anderen Influencern zu kommunizieren. Jetzt f\u00fcgen sogar Influencer, mit denen wir nicht zusammenarbeiten, L&#8217;Osteria-Beitr\u00e4ge zu ihren Geschichten hinzu. <\/p>\n<p>Ein weiterer wichtiger Schritt war die Aktualisierung und \u00c4nderung des Google My Business-Eintrags des Unternehmens, die Verwaltung von Instagram und andere unterst\u00fctzende Aktivit\u00e4ten.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-158a6c71 e-flex e-con-boxed e-con e-parent\" data-id=\"158a6c71\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6b144280 e-con-full e-flex e-con e-child\" data-id=\"6b144280\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-4a4ffb7a e-con-full e-flex e-con e-child\" data-id=\"4a4ffb7a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-38744ed0 elementor-widget elementor-widget-image\" data-id=\"38744ed0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"184\" height=\"150\" src=\"https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/Vrstva_1-1.png\" class=\"attachment-large size-large wp-image-1247\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23f8aace elementor-widget elementor-widget-heading\" data-id=\"23f8aace\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ergebnisse<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dbe951f elementor-widget elementor-widget-text-editor\" data-id=\"dbe951f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Trotz der Pandemie haben wir <strong>unseren Umsatz<\/strong> im zweiten Monat <strong>um<\/strong> 20% gegen\u00fcber dem gleichen Zeitpunkt des Vorjahres gesteigert.<\/p>\n<p>Wir beobachten jeden Tag <strong>Dutzende von Geschichten von Besuchern<\/strong>. Wir haben eine Trend-Website geschaffen, die im Jahr 2021 sehr beliebt ist. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-100b29e0 e-flex e-con-boxed e-con e-parent\" data-id=\"100b29e0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1a41728 e-con-full e-flex e-con e-child\" data-id=\"1a41728\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5a4a6cab elementor-widget elementor-widget-heading\" data-id=\"5a4a6cab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Wie sind wir vorgegangen?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48e08662 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"48e08662\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1acef76a elementor-widget elementor-widget-text-editor\" data-id=\"1acef76a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Die <strong>Influencer<\/strong> wurden direkt \u00fcber L&#8217;Osteria&#8217;s&nbsp;Instagram angesprochen und die Tauschgesch\u00e4fte wurden je nach Gr\u00f6\u00dfe des jeweiligen Influencers angepasst.<\/p>\n<p><strong>F\u00fcr Mikro-Influencer<\/strong> (wir sprachen Influencer mit 4.000+ Followern an) boten wir ein Budget f\u00fcr einmalige Ausgaben an, f\u00fcr die gr\u00f6\u00dften (bis zu 500.000+ Follower) arbeiteten und arbeiten wir an einem regelm\u00e4\u00dfigen monatlichen Budget f\u00fcr Restaurantausgaben.<\/p>\n<p>Nat\u00fcrlich war und ist das regelm\u00e4\u00dfige Posten eine Selbstverst\u00e4ndlichkeit. Einer der H\u00f6hepunkte der Zusammenarbeit war die Essenslieferung w\u00e4hrend der zweiten Welle von Covid, bei der einige Influencer mitmachten und zusammen mit unseren Fahrern Pizzen an Kunden auslieferten. <\/p>\n<p>Das DRN-Geb\u00e4ude verf\u00fcgt \u00fcber eine wundersch\u00f6ne Dachterrasse, die wir dank der Fotos von Influencern in einen Prager Wanderort verwandelt haben.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6a008996 e-con-full e-flex e-con e-child\" data-id=\"6a008996\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4688e91e elementor-widget elementor-widget-image\" data-id=\"4688e91e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"514\" height=\"800\" src=\"https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/1576a.png\" class=\"attachment-large size-large wp-image-1270\" alt=\"\" srcset=\"https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/1576a.png 514w, https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/1576a-193x300.png 193w\" sizes=\"(max-width: 514px) 100vw, 514px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-56f8d0f5 e-flex e-con-boxed e-con e-parent\" data-id=\"56f8d0f5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2935b872 e-con-full e-flex e-con e-child\" data-id=\"2935b872\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2c8cfd2e elementor-widget elementor-widget-heading\" data-id=\"2c8cfd2e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Auswirkungen<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-701bd768 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"701bd768\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65b89b0c elementor-widget elementor-widget-text-editor\" data-id=\"65b89b0c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In der Zeit von 7\/2020 bis 10\/2020 haben wir <strong>mehr als 5000 neue Follower<\/strong>, Millionen von Views, <strong>gesteigerte Ums\u00e4tze<\/strong> und vor allem eine sehr starke F\u00f6rderung der Marke und des allgemeinen Bekanntheitsgrades von L&#8217;Osteria in der Tschechischen Republik erreicht. Wir haben ein sehr starkes Fundament f\u00fcr andere Filialen dieser Franchise geschaffen. <\/p>\n<p>Im Zeitraum 11\/2020 &#8211; 3\/2021 haben wir uns haupts\u00e4chlich auf die Werbung f\u00fcr den L&#8217;Osterie Lieferservice durch Influencer konzentriert und alle Profile aktiv gehalten. Wenn die Restaurants im Mai 2021 \u00f6ffnen, hat L&#8217;Osteria eine viel h\u00f6here Besucherzahl als 2020 und <strong>bricht Rekorde beim Umsatz<\/strong>. Aufgrund dieses Erfolgs haben wir unsere Zusammenarbeit im Mai 2020 ausgeweitet.  <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3332ba5d e-flex e-con-boxed e-con e-parent\" data-id=\"3332ba5d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-673d7fce elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"673d7fce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"598\" src=\"https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/image-16.png\" class=\"attachment-large size-large wp-image-1271\" alt=\"\" srcset=\"https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/image-16.png 680w, https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/image-16-300x264.png 300w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-268f316a elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"268f316a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"588\" height=\"598\" src=\"https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/image-15.png\" class=\"attachment-large size-large wp-image-1272\" alt=\"\" srcset=\"https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/image-15.png 588w, https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/image-15-295x300.png 295w\" sizes=\"(max-width: 588px) 100vw, 588px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37583c1e elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"37583c1e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"644\" height=\"598\" src=\"https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/image-17.png\" class=\"attachment-large size-large wp-image-1273\" alt=\"\" srcset=\"https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/image-17.png 644w, https:\/\/influencom.cz\/wp-content\/uploads\/2023\/04\/image-17-300x279.png 300w\" sizes=\"(max-width: 644px) 100vw, 644px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>L&#8217;Osteria Tschechische Republik Wie wir einem Prager Restaurant nach der ersten Welle der Pandemie mit Influencer Marketing wieder auf die Beine geholfen haben. Zusammenarbeit in Zahlen 0 + Beitr\u00e4ge von Influencern auf Instagram ansehen 0 + neue Follower auf Instagram 0 + Influencer besuchten L&#8217;Osteria \u00dcber den Kunden Das italienische Restaurant, das im DRN-Geb\u00e4ude an [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2916,"parent":2895,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2920","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/influencom.cz\/de\/wp-json\/wp\/v2\/pages\/2920","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/influencom.cz\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/influencom.cz\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/influencom.cz\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/influencom.cz\/de\/wp-json\/wp\/v2\/comments?post=2920"}],"version-history":[{"count":0,"href":"https:\/\/influencom.cz\/de\/wp-json\/wp\/v2\/pages\/2920\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/influencom.cz\/de\/wp-json\/wp\/v2\/pages\/2895"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/influencom.cz\/de\/wp-json\/wp\/v2\/media\/2916"}],"wp:attachment":[{"href":"https:\/\/influencom.cz\/de\/wp-json\/wp\/v2\/media?parent=2920"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}