Great data on influencer marketing. Increases your memorability by up to 87%

Influencer marketing is nowadays a very effective way to get the word out about your products and services. At the same time, it is an interesting complement to traditional advertising, which is not so effective on social networks. What are the most interesting data related to influencer marketing? And why does it greatly increase your memorability? […]

How to know a good influencer? Beware of fake accounts and scammers

Influencer marketing is mainly based on communication with influencers. If you are interested in this new type of marketing, you need to know how to find influencers and how to verify their credibility. How to do it? In this article, we’ll look at the criteria of a good influencer and the tools to find them. Article […]

An influencer is not a billboard. What to expect from working with influencers?

Collaborating with influencers is a new way to promote products and services. It is a very effective way to become visible on social networks. However, it is more than important to be clear about the idea of working with influencers. It is not about traditional advertising as we know it. What should you prepare for when you […]

Influencer marketing. Why is it worthwhile and is it really so expensive?

Nowadays, there is probably no person who is not familiar with social networks. A significant number of people share their stories, opinions, photos and recommendations on them. It is the latter that you can use to your advantage. Don’t worry, influencer marketing is not just about big costs, expensive campaigns and tough fights with competitors. Your […]

Top 20 biggest Czech influencers on Instagram in 2023

Who dominates the Czech Instagram scene? Which celebrities rose to the top last year? In our latest article you will find over twenty of the biggest Czech influencers on Instagram last year. Alongside each name, you’ll also find their follower counts. Article content: Why should you follow influencer marketing trends? Influencers are the most effective […]

5 reasons to do influencer marketing

Maybe the word “influencer” still causes a bit of uncertainty for some of you. In today’s era of digital connectivity, influencers are no longer just part of trends for young people. In fact, influencer marketing is changing the game in brand promotion. If you want to increase your company’s visibility and reach new customers, influencer marketing is the […]

Tips for companies: how to effectively present your product through influencers?

Influencer marketing has proven to be a dynamic and highly effective way to reach a large audience. If you’re looking for methods to stand out above the competition, working with influencers may be a unique opportunity for you. But how do you optimize this collaboration to make your brand shine? We’ve compiled practical and proven advice on how […]

How to budget for effective influencer marketing? Here are some tips on how to do this

Traditional advertising is losing its influence. Consumers are turning more often to online content and social media, where influencer marketing is predominant. It’s becoming an essential part of marketing strategy for many brands. Influencer marketing done right can be a great investment for your business. However, the key to success is the right budget. In this article, […]

How to become a good influencer? It’s not enough to be active on social media

Becoming an influencer is a dream of many people. However, it is very challenging to make it in the world of social media due to strong competition. To make your influence authentic and sustainable, it’s important to follow a few guidelines. In this article, we will focus on five key points that will help you build a strong position […]